Dear partner,
We’re taking another step to bring your products closer to their ideal buyers! We are introducing 5 new fields to the XML feed, which will translate into new, highly targeted filters for our users. By enriching your product data, you help personalize the shopping experience, making it much easier for customers to find exactly what they’re looking for.
Let’s take a closer look:
For Fashion categories: Details make all the difference when shopping for clothes and shoes. We are adding three new fields to help customers find exactly what they want, while also helping you reduce returns:
- Season: winter, spring, summer, autumn. Helping users easily find the perfect outfit for any weather
- Outlet: Values are Y (Yes) or N (No). This makes great deals stand out at a glance
- Size fit: Values are tight, regular and loose. Because getting the right fit is crucial in fashion!
For the Books: For the bookworms on our platform, searching becomes even more straightforward with this new field:
- Author: The writer’s name, so users can quickly find works by their favorite creators
A key addition across categories: Finally, we are adding a field that applies to various categories and helps build even greater trust with consumers:
- Expiration date: Clear information that guarantees the safety and quality of what they are buying
Ready for the next step? Reach out to your developer today to include these 5 new fields in your feed, and ensure your catalog gets the spotlight it deserves.
Take a look at the technical specifications here.
If you have any questions along the way, we’re just a message away.
Best regards,
The Skroutz Team.