Products belonging to the category jewelry must meet specific specifications.
Name (name)
The name / title of the product.
The title must include the basic characteristics of the product, including the material of the jewelry (e.g. brass, silver, etc.).
More specifically, the title must include the following:
-
- The manufacturer (or in the corresponding manufacturer field)
- The model name of the product according to the brand (if applicable)
- The material of the jewelry (in the case of gold or white gold, the carats should also be indicated). Each material should be sent in a separate entry. For example, if a piece of jewelry is available in gold and white gold, each material should be listed separately in the XML file.
- Examples of acceptable titles for the jewelry category:
-
<name>Swarovski Women's Necklace with Stones made of Steel Plated with Gold</name><name>Pierre Cardin Bracelet / Earrings Set Gold Plated</name><name>Earrings 14K Gold with Pearls and Zircon FaCaDoro</name>
Additional information by category
If the product is a jewelry set, it should be stated in the title and it should be clear what the set includes, and whatever the set includes should be depicted in the main image. If the set is made with precious or semi-precious stones, diamonds, pearls, etc., it is advisable to include it in the title.
- Example:
<name>Necklace-Earrings Set Swarovski One Set Rhodium plated</name>
If the product is a solitaire ring and it features precious or semi-precious stones such as diamonds, it is good to include it in the title.
Example:
<name>Fa Cad'oro Solitaire ring in 18K White Gold With Diamond</name>
If the product, for example, is a charm, monogram, etc., and is depicted with a chain but is not actually sold together with it, then it must be stated in the title that the chain is not included.
If the product is a cross with a chain, it should be mentioned in the title that the chain is included.
If the product involves chains, the title should include the thickness of the chain in mm, as well as the length of the chain in cm. If a chain is available in different thicknesses and lengths, each thickness and length should be sent as a separate entry.
If the product is wedding rings and is sold as a set (meaning it includes 2 rings), then the title should state Set of Rings. Similarly, if the term Set is not mentioned, it will be assumed that the rings are sold individually.
Image (image link)
The image of the product.
The photo must be professional, representative of the product, and depict the entire showcased product clearly, without shadows, logos, or watermarks.
The product depicted in the image must match the product stated in the title and, by extension, the product being sold, such as a specific color, features, set/individual item, etc.
For example, if the title states "Set of stainless steel necklace and bracelet in rose-gold color," the main image should depict the set of necklace and bracelet in rose-gold color.
General guidelines for images can be found here.
Model Name
The manufacturer model name.
In case the manufacturer provides a model name for the product, it should be stated in the product title exactly as given by the manufacturer.
Examples:
<name>Swarovski Attract stud pierced earrings white rhodium plated</name><model name>Attract stud pierced</model name>
MPN
<name>Pierre Cardin PXE6106</name><mpn>PXE6106</mpn>
Manufacturer
<name>Swarovski Women's Necklace with Stones made of Gold-Plated Stainless Steel</name><manufacturer>Swarovski</manufacturer>
Color
<name>Swarovski Remix Collection Carrier Rose-Gold Tone Plated</name><color>Rose-Gold</color><name>Swarovski Remix Collection Carrier White Rhodium Plated</name><color>White</color>
Carats
Jewelry made of gold or white gold should indicate the carats in the title (e.g. 14K, 22K, 24K, etc.).
Various carats in which a product is available should be sent in separate entries per carat.
- Examples:
<name>Set of Rings Fa Cad' Oro Gold 14 Carats</name><name>Set of Rings Fa Cad' Oro Gold 22 Carats</name><name>Set of Rings Fa Cad' Oro Gold 24 Carats</name>
Size
Product Size.
In rings, solitaires, and wedding rings, the available sizes should be sent in one entry, indicated in the corresponding Size field of the XML, and should match the sizes displayed on the product page on the e-shop.
In earrings, bracelets, and chains, the sizes of a product should be sent in separate entries.
- Examples:
-
- If a bracelet is available in S(small) and M(medium), there should be one entry for S(small) and one for M(medium).
- If an earring is available in 4cm and 5cm each, it should be sent as a separate entry.
It is recommended to also fill in the Size Variations field along with the Size field. The technical specifications for adding the new field to the XML are described in detail in the Skroutz XML data feed specification.
Additional images
Additional images
If you have more than one photo for the product, you should add them to the additional image link field in the XML file. For additional images, you can include the product worn by a model (to show its dimension), product details, or different angles.
The additional images must have at least one dimension larger than 1000 pixels.
You can find general information about the additional images here.
Description (description)
If the e-shop has a description for the product, it can be added to the corresponding field in the XML.
Useful information for a description includes:
- Metal plating of the jewelry
- Design (e.g., anchor, butterfly, heart, mom, etc.)
- Type (e.g., choker, rosary, bracelet, etc.)
- Special features (e.g., stones, diamonds, emeralds, shells, etc.)
- Product dimensions / Chain length / Bracelet length
- Occasions for wearing the product