What is it?
It is an advertising vehicle that will help you claim more sales for the products that consumers are searching for by creating " Ad " campaigns.
Display positions:
- Search results
- Buy Box on advertised sku
- Position in "Featured stores" in the product page
- "Buy Together" Offers
This way you gain:
- Average order value increase +6%
- Increase orders ~30%
- Increase turnover ~35%
How do I activate the service?
Through Merchants panel -> Settings -> My Business -> Services -> Advertising
Then through the service page you select the desired categories for advertising, as described below.
How do I create campaigns?
- You choose the categories you want to activate, while there is the possibility to choose specific brands for advertising.
- The listed commission is the default for the category. You can edit it upwards by filling in, the maximum commission you can pay for advertising in that category. This is how you increase your chances of displaying your products in advertising positions .
- Optionally select an end date .
- You can also deactivate an active advertising campaign earlier by pressing the "Completion" option.
Service cost
You are charged only when an advertised product is purchased and not when a campaign is activated.
The fee is:
Skroutz Marketplace Sales Commission + Advertising Commission
📌 See the relevant course at Skroutz Academy to solve all your questions! |